Table of contents for ebook and audiobook: „Mastering Crisis Management”

Table of Contents: Kasia Na Kryzys

Part 1: Understanding the Crisis

• Chapter 1: Introduction to Crisis Management

  • 1.1 Defining a Crisis and its Impact
  • 1.2 Types of Crises: Natural, Man-Made, and Financial
  • 1.3 The Role of Communication in Crisis Management
  • 1.4 Case Study: Notable Crisis Management Failures

• Chapter 2: Assessing the Situation

  • 2.1 Identifying the Crisis and its Root Causes
  • 2.2 Evaluating the Severity of the Crisis
  • 2.3 Gathering Information and Data
  • 2.4 Creating a Crisis Management Team

Part 2: Crisis Communication

• Chapter 3: Crafting a Crisis Communication Strategy

  • 3.1 Developing a Crisis Communication Plan
  • 3.2 Identifying Key Stakeholders and Their Needs
  • 3.3 Creating a Message Framework and Key Messages
  • 3.4 Managing Social Media during a Crisis

• Chapter 4: Effective Crisis Messaging

  • 4.1 Transparency and Honesty in Crisis Messaging
  • 4.2 Empathy and Emotional Intelligence in Crisis Communication
  • 4.3 Using Storytelling in Crisis Messaging
  • 4.4 Managing Rumors and Misinformation

Part 3: Managing the Crisis

• Chapter 5: Crisis Team Leadership and Coordination

  • 5.1 Building a Strong Crisis Management Team
  • 5.2 Assigning Roles and Responsibilities
  • 5.3 Establishing a Chain of Command
  • 5.4 Managing Conflict and Decision-Making

• Chapter 6: Containment and Mitigation

  • 6.1 Identifying and Containing the Crisis
  • 6.2 Minimizing Damage and Loss
  • 6.3 Managing the Media and Public Perception
  • 6.4 Creating a Contingency Plan

Part 4: Recovery and Post-Crisis

• Chapter 7: Recovery and Rebuilding

  • 7.1 Assessing the Aftermath of the Crisis
  • 7.2 Developing a Recovery Plan
  • 7.3 Restoring Operations and Services
  • 7.4 Rebuilding Trust and Reputation

• Chapter 8: Lessons Learned and Best Practices

  • 8.1 Identifying Key Takeaways from the Crisis
  • 8.2 Documenting Lessons Learned
  • 8.3 Implementing Best Practices
  • 8.4 Evaluating the Effectiveness of the Crisis Management Plan

Part 5: Case Studies and Real-World Applications

• Chapter 9: Real-World Crisis Management Examples

  • 9.1 The BP Oil Spill: A Crisis Management Failure
  • 9.2 The Ebola Outbreak: A Global Health Crisis
  • 9.3 The Facebook Data Breach: A Social Media Crisis
  • 9.4 The Volkswagen Emissions Scandal: A Reputation Crisis

• Chapter 10: Applying Crisis Management Principles

  • 10.1 Identifying Potential Crises and Developing Mitigation Strategies
  • 10.2 Creating a Crisis Management Plan for Your Organization
  • 10.3 Building a Crisis Management Team and Assigning Roles
  • 10.4 Conducting Regular Crisis Management Drills and Exercises